Digital Marketing Trends for the 2nd half of 2024
The digital marketing landscape continues to evolve rapidly, driven by technological advancements
How AI and Automation is changing marketing
The digital marketing world is undergoing a seismic shift, with AI and automation playing pivotal roles in transforming how businesses
The essentials of a modern-day website
In today’s interconnected world, a business’s website serves as its digital storefront, its virtual handshake with potential customers. It’s more
Don’t compromise on Branding
In the world of business, where strategies evolve and markets shift, one fundamental principle remains timeless: branding.
The state of digital in South Africa in 2024
All the data, insights, and trends you need to help you make sense of the “state of digital” in South Africa in 2024, including detailed statistics for internet use, social media use, and mobile use, as well as user numbers for all the top social platforms.
Why posting is not enough, and you may need Meta Ads
It’s easy to assume that simply posting on Facebook is enough to drive significant results for your business. After all,
You need Google My Business
Consider Google My Business as a vital tool in your marketing arsenal. By leveraging its features and optimizing your profile, you can position your business for success in local search results and beyond.
Why use Google paid advertising?
Google Pay-Per-Click (PPC) advertising has emerged as a powerful tool in the arsenal of digital marketing strategies.